Back to Property Search
Ref: #78707 Published For Sale
LeisureDevelopment Opportunities New ZealandBusiness only

Premium Immersive Light Attraction

New Zealand
Asking Price $1,050,000 ono plus installation costs.
Property Type Leisure, Development Opportunities
Sale Type Business only
Region New Zealand

Property Overview

Create your own Premium After-Dark Visitor Attraction 

Extensive Immersive Attraction Assets | Technology | IP | Show Systems

A rare opportunity to acquire an extensive collection of professionally developed immersive attraction assets, technology and intellectual property – providing the foundation to create a premium after-dark visitor experience at a location of your choice.

This is far more than a collection of lighting equipment. The package represents years of creative development and technical investment, incorporating large-scale sculptures, immersive lighting, sound, projection, interactive technology, show control systems, specialist cabling, networking and custom programming.

The assets have been designed as a flexible, modular attraction and can be configured as a complete visitor journey or adapted into individual themed zones to suit different sites, footprints and commercial models.

EXTENSIVE ASSET PACKAGE

The collection includes a range of significant signature installations including the Piper Sculpture, 3.6m Moa, Tuatara Sculpture, Dragon Flies, Forest Folk, Ruby Mine, Chrysalis and Moa’s Egg and Nest, together with extensive supporting infrastructure.

The wider asset package includes:

• Large-scale illuminated sculptures and themed installations
• 100+ garden and pathway lights
• Approximately 80 RGBW washlights
• Specialist show control and DMX systems
• Audio systems, speakers, amplifiers and soundcards
• Projection equipment
• Interactive installations and touch-activated experiences
• LED elements and pixel lighting systems
• Networking and wireless infrastructure
• Control boxes, power supplies and specialist cabling
• Wayfinding and information elements
• Custom show-control computers and programming
• UV-reactive and 3D-printed elements
• Extensive supporting equipment and infrastructure

A FLEXIBLE COMMERCIAL OPPORTUNITY

The attraction can be developed as a major standalone evening experience or integrated into an existing tourism or visitor attraction.

For an existing operator, the opportunity is particularly compelling: utilise existing visitor infrastructure and create a new premium evening product capable of extending dwell time, increasing visitor spend and providing an additional reason to visit.

For a new developer, the asset package provides the opportunity to fast-track the creative and technical component of a major immersive attraction without starting from a blank canvas.

The complete asset package is offered at $1,050,000 + GST (or nearest offer).

Estimated installation costs are a further $150,000–$200,000 + GST, subject to site assessment and installation requirements.

This is an unusual opportunity to acquire an extensive, professionally developed immersive attraction platform incorporating significant creative, technical and physical assets.

The combination of large-scale artistic installations, specialist technology, show-control infrastructure and existing creative development provides a substantial head start for an operator, developer or destination seeking to establish a distinctive after-dark visitor experience.

Further information, including a detailed asset schedule and commercial overview, is available to qualified purchasers upon signing a Confidentiality Agreement, please contact specialist Tourism Business Broker Adrian Chisholm today on 021 727 888 or email adrian@tourismproperties.com

Location & Map

Documents & Information Memorandum

Request Confidential Access

Full financial details, lease terms, and operational documents are available exclusively to verified, approved potential buyers.

Please log in or create an account to request access to confidential documents.

Asking Price
$1,050,000 ono plus installation costs.
Request Confidential Documents
Listing Broker
Adrian Chisholm

Adrian Chisholm

PRINCIPAL | Tourism, Hospitality & Leisure Business Broker
Head Office | Queenstown & Central Otago
View Agent's Listings